3/2/2024 0 Comments Money dont sleep quotes![]() If you know me from some of my other photography books, photo workshops, tours, seminars and online classes, you may be thinking, “I like Rick’s photography and I’ve learned some cool things from him, but what could he possibly know about sound business practices?” Well, believe it or not, before becoming a professional photographer I spent ten years (1980–1990) at Bozell & Jacobs as vice president/group supervisor on the Minolta camera account. So, the message here is this: as much as you love photography (as I do), and as much as you want to save the world (its people, wildlife, environment, and so on) with your craft, it’s important to understand that in order to succeed you must also be a good businessperson-which involves generating income while you are both awake and asleep. However, I have to admit that I do track sales quite frequently when I release a new book. We’ll talk more about tracking sales later in this book, but for now, if you self-publish a paperback or Kindle version on, you can actually track sales on an hourly basis – which I don’t encourage because it can become addictive. Marco also observed that I spend a lot of time promoting those projects on social media, and then tracking the results. I’m always working hard on new projects-writing books, setting up affiliate programs, cultivating sponsorships, recording online classes and podcasts, and so on. Marco, who has since received his PhD in Finance, was making the point that although I take pictures for a living, I spend a lot of time-the majority of my work time actually-on the business side of my profession. That’s what my son Marco, seventeen years old at the time, said after I introduced myself as a photographer at a neighborhood party. Introduction “Dad, you’re not only a photographer, but you are also an entrepreneur who happens to be a photographer.” – Marco Sammon My dad, an amateur photographer who got me started taking pictures, also gave me some invaluable advice when it comes to making money: “It takes a lot of peanuts to feed an elephant.” In other words, he was saying that all those pennies and dollars can add up, which is the theme of this book. as well as the benefit of living below your means. Sammon, Sr., who, through his example, showed me the importance of paying careful attention to one’s income, expenses, and investments. The book is dedicated to the memory of my dad, Robert M. As you will see, if you put in the effort while you are awake, you can indeed make money while you sleep. In this post I’ll share with you the Introduction and Chapter 1. Click here to order the Ebook version ($9.95). ![]() Click here to order the paperback version ($14.95). The quote by Warren Buffett that opens this blog post was the inspiration for my latest book (paperback and Ebook), How To Make Money While You are Sleeping: A photographer’s guide to passive income – and other savvy business strategies. “If you don’t find a way to make money while you sleep, you will work until you die.” – Warren Buffett
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